What we found on real estate websites
- 60% had no FAQ structured data
- 40% had no LocalBusiness-type schema at all
- 60% had a page title outside the 30–60 character range
- 80% didn’t name their city or locality in the title or main heading
- 90% had no Maps link or embedded map on the homepage
- Median quick-scan readiness score: 66/100
Source: MentionKaro automated scan of 10 real estate websites across Bengaluru, Delhi NCR, Mumbai, Pune and Hyderabad, 16–17 Oct 2026 (homepage HTML, robots.txt and sitemap checks). Small sample; treat as indicative, not a census.
Checks that matter most for real estates in Delhi NCR
RERA details visible and consistent
Show RERA registration numbers on project pages, consistently. It builds trust with buyers and gives assistants verifiable facts.
Agent or business schema
Use RealEstateAgent schema with your office address. 40% of real-estate sites in our scan had no business schema.
Meta descriptions that sell
80% of real-estate sites we checked had a missing, too-short or too-long meta description, joint-worst with salons among the niches we measured.
Location signals
90% had no Maps link or embedded map on the homepage, and 80% did not name their city in the title or main heading.
Compliance note
The Real Estate (Regulation and Development) Act requires registered projects and agents to show RERA registration details in advertising. Haryana RERA covers Gurugram. Our report flags missing details but is not legal advice.
How people in Delhi NCR actually ask
Typical searches and AI-assistant prompts of the kind we test in the Pro Audit (areas include Golf Course Road, Golf Course Extension Road, Dwarka Expressway, Sohna Road, New Gurgaon, DLF Phase 5):
- “3BHK ready to move Golf Course Extension Road under 3 crore”
- “RERA registered projects Dwarka Expressway”
- “channel partner for new launch Sohna Road”
- “luxury apartments DLF Phase 5 resale advisor”
The Pro Audit checks 20 prompts like these in AI assistants and records which businesses get named instead of you. The standard report measures the on-site signals that make you quotable.
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FAQ
We list on portals already. Why does our own site matter?
Portals rank for generic searches, but buyers who hear your name, and assistants asked about specific projects, look for your own site. If it’s thin or slow, that trust is lost.
Can you compare us against competing brokers?
Yes, the Pro Audit (₹14,999) covers your site plus three local competitors and checks 20 real buyer prompts in AI assistants.
What does the report cost?
The free mini-audit is ₹0. The full AI Visibility + Website Audit report is ₹1,499, the Report + Fix Pack ₹4,999 and the Pro Audit ₹14,999. Online payment opening soon; we’ll send a payment link after your request.